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South East Local Enterprise Partnership
Brand Identity | www.southeastlep.com

A dynamic and professional new identity for the South East Local Enterprise Partnership that reflects the company’s new strategy and addresses the potential of a future brand name-change. Prioritising the concept of partnership and representing the six regions, while keeping the logo simple and recognizable. The four-color palette combines stability with a friendly and progressive attitude.

The new identity is equipped with a set of icons, several templates and brand guidelines.

 This project was undertaken after the concept won the prestigious business competition from South East LEP. 
 LOGO BEFORE  
 LOGO AFTER  
Brand Guidelines
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